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For B2B distributors & wholesalers

TheAI-nativeplatformforB2Bdistributorsandwholesalers

Stop taking orders over email and spreadsheets. Give your dealers a modern B2B portal with customer-specific pricing, bulk ordering, and Net 30/60/90 terms, all native.

02The trap

Spreadsheet commerce

You run a complex distribution business, but the sales process is stuck decades back. Your team fields a constant flood of emails, calls, and faxes from dealers ordering off outdated price lists.

01

Bolt-on B2B apps

You pay an app tax for a clunky portal that cannot hold your real pricing logic or credit terms.

02

Your ERP as a storefront

It is a database, not a sales tool, so every order routes back through manual entry.

03

Margin lost to admin

Repetitive order entry and corrections burn the margin the orders were supposed to earn.

04

Losing easy-to-buy-from deals

Dealers go to competitors who are simply easier to order from.

03The shift

A bolt-on portal vs an AI-native B2B platform

The bolt-on portal
Commerceflo
Pricing
Customer price lists managed in spreadsheets
Customer-specific pricing managed natively by the Pricing agent
Order entry
Email, phone, and CSV re-keyed by your team
Self-service portal plus automated PO and CSV intake
Terms
Credit checks done by hand
Net 30/60/90 and credit limits enforced at checkout
Dealer insight
No view into who is worth serving
The Growth agent ranks dealers by profitability and cost to serve
System
A DTC platform with B2B stapled on
B2B logic in the core, on one data model

04The agents at work

How the agents take B2B off your team plate

Three of the eight agents handle the pricing, ordering, and dealer analysis that usually bottleneck a distributor. Each one proposes, you approve, it executes.

Pricing agent

Thousands of customer-specific price lists

The Pricing agent manages customer-specific lists, contract pricing, and volume tiers natively, so each dealer sees only their correct price when they log in, without spreadsheets.

Fulfillment agent

Most orders still arrive as email, phone, and CSV

The Fulfillment agent gives dealers a self-service portal and, for those who still send POs, reads an emailed purchase order or bulk CSV and turns it into a sales order for your approval.

Growth agent

You cannot see which dealers are worth the effort

The Growth agent analyzes your dealer network by profitability and cost to serve, and proposes where to extend credit, adjust a tier, or move an account to self-service.

05What you get

What you get as a distributor or wholesaler

Accounts and pricing

  • Customer-specific pricing and catalogs
  • Unlimited price lists and volume tiers
  • Contract pricing, fixed or percentage
  • Customer-group discounts

Ordering and quoting

  • Private, branded dealer portals
  • Bulk and quick-SKU order forms
  • Automated PO and CSV order intake
  • Request a quote and quote-to-order
  • Minimum order quantities and approval workflows

Payments and terms

  • Net 30/60/90 payment terms
  • Credit limit management
  • Pay by invoice and purchase orders
  • Store credit and prepayments

Sales and operations

  • Sales rep masquerade, order on behalf of a dealer
  • Sales rep and territory management
  • Unified inventory and order routing
  • Native ERP integration

06Questions

Common questions

A bolt-on app keeps a second, separate database for your B2B data, which is where sync errors and manual work come from. Commerceflo holds B2B pricing, terms, and ordering in the core, on the same data model as the rest of your business.

Get your distribution business off spreadsheets

See the AI-native platform built for B2B ordering, pricing, and terms.

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